DoubleVerify | Trendspotting 2023

The Future of Advertising

Join the DoubleVerify team to discuss the latest trends and disruptions, and how they’re impacting the industry. We will also unveil our brand new consumer insights, with our thoughts on how to prepare for the year ahead. Overall, you’ll learn:

  • How to navigate today’s ever-evolving digital landscape and adhere to consumer expectations
  • How to cut through the noise and device fragmentation to capture consumers' attention – a concept which is currently a scarcity
  • What actions to consider in response to shifting consumer demands and challenges like brand reputation, privacy regulations and misinformation/disinformation
  • How verification plays a major role in maximizing quality and driving better business outcomes

Speaker

Valentina Giolo

Valentina Giolo

Business Director, DoubleVerify

15
Novembre
2022
Ora inizio:
16:30
Ora fine:
17:00

Carbon Neutral Event

IAB Italia si impegna per rendere il suo più grande evento Carbon Neutral, con l'obiettivo di minimizzare le emissioni di CO2